It's important to understand what a spiritwear store is and why it is so important to your organization. First, a spiritwear store is an online store where your guests can go to purchase merchandise via link your provide them. You share this link on social media platforms and supporters can purchase their gear right from there. This is awesome for organizations because it allows you to collect profit either a set price or percentage from each order. Typically stores are open for 2 weeks with orders delivered to the contact person 2 weeks after the close of the store. So what do you do if it's your first time doing a spiritwear store?
How To Select Your Apparel
Starting a spiritwear store seems easy enough until you actually start to do it. It can quickly become stressful if you don't have any guidance. That's where we come in. There are always a few staples to put into your apparel store; t-shirts, hoodies, sweatshirts, sweatpants are always good "go to" apparel choices. One important thing to remember is not to order too much. Five to seven items is a perfect amount of apparel for students, parents, and fans to choose from. Remember, you always have the option to open up another store and take a few items away and add new ones. Within your apparel selection you have some options such as adding their name to the back of the apparel. Some of the best selling examples are below..
The most important thing to keep in mind when selecting what apparel you want in your store is to choose apparel that your audience would want, NOT what you want. You can always ask if you can purchase something different or just add that item in on the next store order. Here at CleverCo Designs we do special orders all the time so that is not a problem at all. The name of the game is to make profit for your organization while giving students, parents, and supporters apparel. Be on the look out for our next blog where we discuss how the whole process works within the spiritwear store!
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